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From the launch of the web site in December 2006, traffic and unique visits continues to grow – up 38%. We are seeing a stable expansion of the pages that people enter the site – correlating to the improved search engine optimization and the keywords in which visitors enter the site. The site is gaining in return visitors with many coming back three or more times. Additionally, 15% of the visitors are drilling down in the site more than 7 pages deep...with many going 10 or more pages. While the 2008 initiatives include expanded SEO work and Google Adwords, the trends in the site support an expanded shopping cart offering, increased gift certificate sales and wider visibility for the company. Its base of information continues to grow and change as the company adds new services and is poised to be in a position to compete well in the coming year. |
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McBride Marketing Group is a family of creative individuals dedicated to
professional communications. We’re located in Melbourne, FL and work with
clients in central Florida and around the country. We provide expertise in
many areas including strategic marketing, print and electronic advertising,
web development, public relations, branding, media strategies, product launches,
trade show support, internal communications and community relations. |
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The Hydrant |
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Client Case Studies |
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Sit. Stay. Read. |
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